Search Training Courses
Did You Know?
- Twitter supports 800m search queries a day.
- In the UK 60.7% of online ad spend is spent on search.
- By the end of 2010 70% of all search results will be from user generated content.
- 1/3 of search queries submitted to Google in 2009 had never been asked before.
The search landscape is evolving fast. User generated content and social media are changing the way we search and the kind of information provided by search engines.
Our search training programmes are designed to build digital knowledge, capability and expertise in an inspiring way whilst keeping you up to speed with current and future trends. They are highly experiential combining bleeding edge theory, case studies and audience insight with practical strategic frameworks and working models which enable you to apply your learnings back in the work place. You will leave not only able to talk the talk but also to walk the walk.
Below is an overview of our search training curriculum. All our programmes are tailored to your specific requirements. The below modules are available in half day and full day formats.
Introductory
- An Introduction to Search
- Google Adwords
- Search Marketing Field Trip
- Keyword strategy
Masterclasses
- Search Marketing Masterclass
- Pay Per Click Masterclass
- Search Engine Optimisation Masterclass
Specialist
- Social for SEO
- Mobile Search
- Search Trendwatch - User Generated Content
For more information about our range of training courses contact us.
Digital Coaching
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